Travel & Explore

The TruWood Napoleon watch is a paradigm shift. Inspired by the human drive to explore in mind, this collection serves as a reminder to discover and achieve the unattainable. Each Napoleon timepiece is crafted with hand-picked black and red sandalwood, masterfully designed after the ships that have traversed our oceans. The genuine brown leather band is held together by black stainless steel lugs and clasp, topped with a redwood bezel reminiscent of history's greatest explorers. This watch rests lightly on your wrist, sporting a subtle sub dial so you can look your best when delving into uncharted territory.

Streamlined Essential

The Maverick is a minimal wallet made from real wood and coloured resin. The main cardholder uses a spring-loaded push button to seamlessly eject up to 6 cards. The Maverick wallet brings the minimalist look back to life while giving you back the space in your pocket. The hard wood & black resin exterior provides a slim fit while keeping your ID's and credit cards safe from bending. Ditch the bulk and enjoy the free range of movement outdoors and on the go with a handcrafted wooden wallet that puts your needs first.

Wood Meets Tech

Every one of our Everyday Apple Watch Bands are unique. Made with 100% natural light maple wood, designed to give you the earthy look often lost with modern tech wearables. Compatible with all series of Apple Watches (case sizes 38mm, 40mm, 41mm, 42mm, 44mm, 45mm and 49mm).

*Strap only, Apple Watch not included. Please check the back of your Apple Watch to make sure you choose the correct size option.

Simply Casual

The TruWood Minimal reveals that often less can be more. Define yourself with a watch as unique as you are. Designed to break tradition, this timepiece's clean face appeals to modern aesthetics and natural beauty - one of which is timeless. The casing is made 100% bamboo that redefines minimalism in a modern style, contrasted by a silver metal crown to really make the colours pop. A genuine brown leather strap provides an adjustable snug fit, and the jet-black hands deliver uncompromising time.

Breaking Boundaries

Our most requested collection to date, the highly anticipated Square watches are finally here. The TruWood Ascent features a sharp, defined look for the rugged journeyman with a clean-cut, dark wood dial with a pop of red on the seconds hand. Using our new single-link band, this timepiece has a smooth look around the wrist in a refreshing black sandalwood design. Step into a new light and don't be afraid to break boundaries once in while.

For The Everyday Woman

Women's bracelets made with beautiful matte black Onyx beads and perfectly matching natural rosewood with an engraved TruWood dangle tag. Celebrate simplicity in design brought back to its natural roots. Your favourite watch just got a new best friend to match - complete the look with your TruWood bracelet.

Streamlined Essential

The Maverick is a minimal wallet made from 100% real Rosewood. The main cardholder uses a spring-loaded push button to seamlessly eject up to 6 cards. The Maverick wallet brings the minimalist look back to life while giving you back the space in your pocket. The hard rosewood exterior provides a slim fit while keeping your ID's and credit cards safe from bending. Ditch the bulk and enjoy the free range of movement outdoors and on the go with a handcrafted wooden wallet that puts your needs first.

Every one of our Retro Sunglasses are unique. Each frame is made from hand picked African Ebony wood, so you can be confident what you're receiving is original.

This flexible and strong wood is expertly carved into a designer browline shape, and looks simply stunning. With the beautiful styling and gradient brown CR-39 lenses on the Retro sunglasses keeping your eyes safe from the sun, you'll be the centre of attention every time you step outside.

Keep it natural, and look great at the same time!