Simple & Elegant

Minimal yet undeniably sophisticated, the TruWood Dune is the true Gentleman’s watch choice. The colour pairings in the brown walnut wood and metal are specifically chosen to compliment each other and stand out as a match made in heaven. Featuring a clean silver dial with metallic blue accent hands, the Dune uses a combination of plated silver stainless steel lugs and brown wood band links to create a timepiece that will stand the test of time. With its perfectly aligned inner sub dial, precision in modern craftsmanship has and will never look as distinguished as this.

Breaking Boundaries

Our most requested collection to date, the highly anticipated Square watches are finally here. The TruWood Blazer features a sharp, defined look for the rugged journeyman with a clean-cut, mango wood dial with a pop of red on the seconds hand. Using our new single-link band, this timepiece has a smooth look around the wrist in a refreshing kosso wood design. Step into a new light and don't be afraid to break boundaries once in while.

Bold & Daring

The TruWood Midnight celebrates modern watch-making with meticulous attention to detail. The black maple wood case houses a perfect square pattern on a chronograph dial, measured with accuracy down to 1/100th of a millimetre. Handcrafted by expert watchmakers, building timepieces that last is in our nature. Each watch is built with its own unique set of polished dark wood links and a sapphire coated mineral glass for extra durability. Featuring Japanese movement with 3 sub dials and 2 pushers for stop watch functionality, precision is our guarantee.

Wood Meets Tech

Every one of our Everyday Apple Watch Bands are unique. Made with 100% natural kosso wood, designed to give you the earthy look often lost with modern tech wearables. Compatible with all series of Apple Watches (case sizes 38mm, 40mm, 41mm, 42mm, 44mm, 45mm and 49mm).

*Strap only, Apple Watch not included. Please check the back of your Apple Watch to make sure you choose the correct size option.

Wood Meets Tech

Every one of our Classic Apple Watch Bands are unique. Made with natural black sandalwood and silver plated stainless steel with custom stainless steel lug end adaptors. Compatible with all series of Apple Watches (case sizes 38mm, 40mm, 41mm, 42mm, 44mm, 45mm and 49mm).

*Strap only, Apple Watch not included. Please check the back of your Apple Watch to make sure you choose the correct size option.

Bold & Daring

The TruWood Belle collection is a paradigm shift. Its thin band, and low profile is contrasted by its rare and natural design.

Belle is French for “beautiful", which this collection is rightfully named after. Some watches are meant to be practical, used everyday, nothing stylish. This is where we beg to differ! Practical and trendy do not have to be mutually exclusive, and the TruWood Iris is proof. This trendy watch is made with a perfect combination of black sandalwood and a mother of pearl dial with gold markings, giving it an unmistakable look that is the perfect marriage of luxury and practicality. Truly a dream watch for any fashionista.

Wood Meets Tech

Every one of our Classic Apple Watch Bands are unique. Made with 100% natural walnut wood and rose gold plated stainless steel with custom stainless steel lug end adaptors. Compatible with all series of Apple Watches (case sizes 38mm, 40mm, 41mm, 42mm, 44mm, 45mm and 49mm).

*Strap only, Apple Watch not included. Please check the back of your Apple Watch to make sure you choose the correct size option.

Casually Elegant.

The Prosper features a stainless steel case with a stunning gold polish. A deep black sandalwood around the bezel and dial face compliments the brilliant metal finish resulting in a watch that exudes class. Roman numerals stand proud in a sapphire coated crystal glass, held together by a metal and ebony wood link band to complete the package. With each hand picked grain of wood being unique, the Prosper is perfect for the wearer who wants to set themselves apart from the crowd.

Wood Meets Tech

Every one of our Everyday Apple Watch Bands are unique. Made with 100% natural two tone red and black sandalwood, designed to give you the earthy look often lost with modern tech wearables. Compatible with all series of Apple Watches (case sizes 38mm, 40mm, 41mm, 42mm, 44mm, 45mm and 49mm).

*Strap only, Apple Watch not included. Please check the back of your Apple Watch to make sure you choose the correct size option.

Wood Meets Tech

Every one of our Classic Apple Watch Bands are unique. Made with 100% natural black sandalwood and gold plated stainless steel with custom stainless steel lug end adaptors. Compatible with all series of Apple Watches (case sizes 38mm, 40mm, 41mm, 42mm, 44mm, 45mm and 49mm).

*Strap only, Apple Watch not included. Please check the back of your Apple Watch to make sure you choose the correct size option.