Nature-LP

A Fresh Start

For The Adventurer

Handmade designs crafted with 100% natural wood, made for the explorers who stop and find appreciation in the finer details in life.

10 Trees Planted

Our watches not only grow on trees, they grow trees. We plant 10 trees every time you place an order to help restore our world's forests.

Community Picks

WHY TRUWOOD?

Conversation Starter

100% Sustainable

Tried & Trusted

Save The World

Conversation Starter

Not trying to brag or anything, but the wooden aesthetic of our designs attract eyes – constantly. The only thing you'll be tired of is hearing, "Hey, where'd you get that from?" Trust me. Our accessories are expressions of your "uniqueness". If that's even a word.

100% Sustainable

We take pride in our production process. While our products are feats of art and engineering, they are made with 100% renewable resources. Meaning it's good for our planet. That's a plus. Everything we make is crafted by our team of woodworking experts with the earth in mind.

Tried & Trusted

Shop with confidence. With over 50,000 happy customers worldwide, your mind can rest easy knowing you'll be receiving a quality product. In fact, we're so confident in our quality that each item is backed by a 12 month warranty. That's a whole year of TruWood.

Save The World

Be the hero we need. Trees supply our planet with the air we live by. Help us restore life to our planet with 10 trees planted in your name for every order placed with TruWood. You heard that right. In partnership with Trees for the Future, we're committed to re-planting a greener future for all.

IN THE WILD
EXPLORE STYLES

Trusted By 50,000+ Customers

Thanks Guys!

I bought this watch for my boyfriends birthday. It's a hit with him and all his friends! Very happy, will be ordering more!!!

Megan Q.

Love It.

It was shipped very quickly and I wear it every day! I absolutely love the design and also love the movement they are starting by planting 1mil trees. Definitely worth the money 5/5

Joel M.

Go-To Watch

Looks great and I get a lot of compliments on it whenever I wear it! Looking for my second watch now :)

Tyler L.

Beautiful

The watch is great, it goes well with just about any clothing. Thanks again

Kiel K.

Love the Watch

My husband LOVES his watch! I gave it to him as an anniversary gift.

J&E MacNeil

Beautifully Crafted and Stylish

I really like the wooden texture of the watch and its intricate link work. Highly recommend this buy! ;)

Jonas T.

Happy Customer!

5 days shippning to Sweden. The watch looks even better than in the pictures and the small wooden boxen that it arrives in is a nice touch. Thank!

Ludvig G̴.

Very Pleased

I bought a TruWood watch for my boyfriend last Christmas and he has had so many compliments on it. I couldn't help myself and bought myself a wooden watch and sun glasses. Happy customer!!

Beautiful

Stylish, unique, lightweight. I get compliments every day I wear it. LOVED the customer service - thanks so much for everything! You're wonderful, and love your ethos!

Grace

BEHIND THE CRAFT

TYPES OF WOODS WE USE

Ebony

Originating from East Africa, ebony wood is the darkest natural wood and has a glossy sheen. Due to the depth of tone the typically straight grain is not easily made out, though it is fine and uniform in texture. The hardness of ebony can make it challenging to work with so tools are routinely checked and sharpened to reduce pulling and poor edging.

2,430 lbf

HARDNESS

Janka Scale

75 ft

TREE HEIGHT

Average

14.3 %

SHRINKAGE

Volumetric

57 lbs/ft3

DRIED WEIGHT

Average

Carbonized Bamboo

Bamboo is one of the most versatile plants in the world and technically isn’t a wood! Being in the "Grass Family” bamboo holds the world record for being the fastest growing plant, and has a diverse range of uses. It’s lightweight properties along with its unique strength allow it to be one of the most widely used plants in the world. Our carbonization process involves high pressure heating the bamboo fibres which results in a beautiful auburn tint.

1,762 lbf

HARDNESS

Janka Scale

60 ft

TREE HEIGHT

Average

12.3 %

SHRINKAGE

Volumetric

57 lbs/ft3

DRIED WEIGHT

Average

Olive

Olive wood is naturally found in Europe and Eastern Africa and with a rich creamy colour the material also features veins of dark brown and black running through its cross-section. Olive wood gives a distinct fruity scent when being worked on and given it’s beautiful veneer when polished, it is also one of the more expensive species of wood.

2,700 lbf

HARDNESS

Janka Scale

35 ft

TREE HEIGHT

Average

14.4 %

SHRINKAGE

Volumetric

62 lbs/ft3

DRIED WEIGHT

Average

Maple

Native to Canada, maple trees have a nearly white to off-white creamy colour. This species is most commonly known for being tapped to produce maple syrup; one of the most popular toppings in Canada! The wood grains are generally straight but can also often times provide a wavy pattern. It is also relatively one of the softer woods so workability is exceptionally high.

1,450 lbf

HARDNESS

Janka Scale

100 ft

TREE HEIGHT

Average

14.7 %

SHRINKAGE

Volumetric

44 lbs/ft3

DRIED WEIGHT

Average

Rosewood

Rosewood is typically found in South America, primarily in Mexico and the Amazon jungle. With a reddish and cinnamon-brown hue, the wood occasionally has darker streaks present. Lighter sapwood is clearly demarcated from the heartwood. After an oil-base is applied, the wood can take on a mahogany polished veneer.

2,790 lbf

HARDNESS

Janka Scale

115 ft

TREE HEIGHT

Average

8.5 %

SHRINKAGE

Volumetric

52 lbs/ft3

DRIED WEIGHT

Average

Black Sandalwood

Originating from South Africa, black sandalwood has hues ranging from a dark golden to reddish brown with black streaks often present throughout the wood. The material is quite workable despite its high density, making it a favorite for machine operations. Sandalwood also responds well to oils and it can absorb various colours of polish for a premium finish.

2,480 lbf

HARDNESS

Janka Scale

40 ft

TREE HEIGHT

Average

8.2 %

SHRINKAGE

Volumetric

60 lbs/ft3

DRIED WEIGHT

Average

Ebony

Bamboo

Olive

Maple

Rosewood

Dark Wood Watches

WE SHIP DIRECTLY TO YOU

Buying anything through retail outlets involves various middlemen which usually increases costs for you on average by over 150%!

With our disruptive direct-to-consumer strategy, we cut out distributors, wholesalers and retail stores - passing on the savings on to YOU! :)